Wednesday, January 10, 2007

Greenjeans in E Magazine!

We received a copy of the new issue of E Magazine ("The Environmental Magazine") yesterday with a very nice spot about Greenjeans written by Brita Belli! Here's the text from "Tools for Green Giving" (and I've added some links):

"You don’t have to live in Brooklyn to have access to handcrafted, environmentally conscious crafts able to turn your apartment, your birthday gift or your outfit into a conversation piece. You just have to log on to, the online home of Greenjeans, a little Brooklyn shop that specializes in handcrafted arts from around the U.S. and abroad. With an emphasis on sustainability, Greenjeans features natural-edge wooden cutting boards from Pennsylvania, fused glass platters from Canada and animal-faced finger puppets from Japan. A line of jewelry from Brooklyn artist Alison Mackey involves botanical photos under resin in big, bold shapes, set into sterling silver.

"To understand the philosophy behind the company, owned by Amy Shaw and Jae Kim, it helps to visit a sister site,, where there are entries on how the ‘70s have fueled a new craft movement, the intersection of craft and art and pushing the limits of what craft means. It’s an alternative shopping experience for the alternative-minded."

Luckily our website version 1.0 is supposed to go up early next week (fingers crossed so tight it's really hard to type), so the timing is great!

Thank you, E!

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